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With the huge success of the Hyundai 140 estate, the one that was a Ford Mondeo rival could see the appearance of a new Hyundai that could see it rival the BMW 5 and 7 series.
The Hyundai i40 was unveiled at the Geneva Motor Show last week and is Hyundai’s first car under the new “modern premium” philosophy, offering “all the credentials of a premium car but an affordable price”
The managing director of the UK said the next generation of the Hyundai Genesis and Equus saloons could possibly find their way into Hyundai dealers in the UK as potential buyers get used to Hyundai selling affordable, luxury cars.
“We need to be careful with our product launches,” he said. “You can’t just go from budget to premium; you have to take it slowly and communicate what we’re doing to buyers.”
The Hyundai Genesis coupe could also be released into the UK car market, as it will be offered with right hand drive, opening up the doors to be sold in Australia and India.
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